{"id":9265,"date":"2022-04-02T08:09:17","date_gmt":"2022-04-02T06:09:17","guid":{"rendered":"https:\/\/tchak.be\/?p=9265"},"modified":"2023-05-23T08:59:27","modified_gmt":"2023-05-23T06:59:27","slug":"industrie-chocolat-commerce-equitable","status":"publish","type":"post","link":"https:\/\/tchak.be\/index.php\/2022\/04\/02\/industrie-chocolat-commerce-equitable\/","title":{"rendered":"L&#8217;industrie du chocolat, sommet du commerce in\u00e9quitable"},"content":{"rendered":"\n<p style=\"font-size:18px\">L\u2019industrie du cacao, c\u2019est le paroxysme du cynisme. Le sommet du commerce in\u00e9quitable. Une dizaine de multinationales concassent des millions de cultivateurs et aveuglent des milliards de consommateurs. Des cabosses au chocolat, le processus de transformation est un goulot d\u2019\u00e9tranglement qui vend du luxe et du plaisir sur le dos de la mis\u00e8re.<\/p>\n\n\n\n<p><strong>Commentaire  | Cl\u00e9mence Dumont, jounaliste<\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-693x1024.png\" alt=\"\" class=\"wp-image-9267\" width=\"100\" height=\"148\" srcset=\"https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-693x1024.png 693w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-203x300.png 203w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-768x1135.png 768w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-1039x1536.png 1039w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-370x547.png 370w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-270x399.png 270w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-570x842.png 570w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-740x1094.png 740w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image-600x887.png 600w, https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/image.png 1172w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><figcaption>Cl\u00e9mence Dumont<\/figcaption><\/figure><\/div>\n\n\n\n<p>Des for\u00eats primaires sont d\u00e9truites faute d\u2019argent pour renouveler les vieilles plantations ? Des enfants travaillent jour et nuit parce que leurs parents n\u2019ont pas l\u2019argent de les envoyer \u00e0 l\u2019\u00e9cole ? Certains sont vendus comme esclaves, oui, esclaves ? \u00ab Achetez nos chocolats, vous nous aiderez \u00e0 agir \u00bb, qu\u2019elles r\u00e9pondent en ch\u0153ur, ces grandes entreprises devenues soudainement responsables.&nbsp;<\/p>\n\n\n\n<p><strong>+++ A lire: <a href=\"https:\/\/tchak.be\/index.php\/2022\/04\/02\/leonidas-cacao-rainforest-cocoa-fairtrade-label\/\" target=\"_blank\" rel=\"noreferrer noopener\">Le cacao double z\u00e9ro de Leonidas<\/a> , un dossier publi\u00e9 dans le num\u00e9ro 9 de Tchak! (printemps 22)<\/strong><\/p>\n\n\n\n<p>Parce que le vent a tourn\u00e9 et qu\u2019il faut bien montrer qu\u2019on fait quelque chose (montrer plus que faire) : elles organisent des formations aux \u00ab bonnes pratiques agricoles \u00bb, elles payent des satellites de surveillance des for\u00eats, elles distribuent des arbres \u00e0 plus haut rendement, \u2026 Un peu de poudre par-ci, un peu de poudre par-l\u00e0. Et relever les prix du cacao ? Ah non, \u00e7a non, faut pas pousser non plus !&nbsp;<\/p>\n\n\n\n<p>Malgr\u00e9 les discours, les plans et labels en tous genres, les familles de cacaoculteurs et cacaocultrices ne gagnent donc toujours pas de quoi dignement se nourrir, se loger, se soigner, scolariser leurs enfants, prendre soin de leur environnement\u2026&nbsp;<\/p>\n\n\n\n<p>Alors certes, Leonidas n\u2019est qu\u2019un tout petit rouage de ce syst\u00e8me, et certainement pas le pire. Mais un rouage quand m\u00eame. Les enjeux sont tels qu\u2019il est ind\u00e9cent d\u2019appeler \u00ab durable \u00bb un cacao qui ne l\u2019est pas. Durable, \u00e7a veut dire soutenable sur les plans \u00e9conomique, sociaux et environnementaux. On n\u2019y est pas du tout, pour aucune de ces dimensions&nbsp;!&nbsp;<\/p>\n\n\n\n<p>Le CEO de l\u2019enseigne craint qu\u2019en le disant, Tchak nuise aux int\u00e9r\u00eats des paysans : les consommateurs pourraient se d\u00e9tourner de Leonidas, rare acteur \u00e0 faire un pas en avant, pour acheter du chocolat encore moins durable.<\/p>\n\n\n\n<p>Bon dieu de bon sang&nbsp;! Qui sont donc les premi\u00e8res victimes du langage publicitaire qui cache la crue r\u00e9alit\u00e9 sous les tonnes de ganache ?&nbsp;<\/p>\n\n\n\n<p>Tchak! a des lecteurs intelligents. On leur fait confiance pour s\u2019inspirer \u00e0 la mesure de leurs moyens des conseils de chocolatiers autrement engag\u00e9s (\u00e0 retrouver notamment dans la revue papier) !<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#fdd283\"><strong>Vous avez pu lire ce commentaire gratuitement.<\/strong>\u00a0Notre objectif ? Vous convaincre de son int\u00e9r\u00eat et de celui de soutenir Tchak!, notre coop\u00e9rative de presse. <br><br>Au sommaire de nos num\u00e9ros, des enqu\u00eates, des d\u00e9crytages, du reportage sur un monde (agriculture, agro\u00e9cologie, alimentation, circuit court, etc.) au coeur de la transition, de la soci\u00e9t\u00e9, de l\u2019environnement, de l\u2019\u00e9conomie et de la sant\u00e9 publique.\u00a0<strong>Un travail journalistique qualitatif qui demande beaucoup de moyens et de temps.<\/strong> <br><br>Comment nous soutenir ?\u00a0<strong>Le mieux, c\u2019est de vous abonner (56\u20ac pour quatre num\u00e9ros)<\/strong>. Mais vous pouvez \u00e9galement acheter la revue au num\u00e9ro (16 \u20ac) dans le r\u00e9seau des librairies ind\u00e9pendantes, dans nos points de vente r\u00e9seau ou\u00a0<a href=\"https:\/\/tchak.be\/index.php\/produit\/abonnement-individuel\/\" target=\"_blank\" rel=\"noreferrer noopener\">sur notre kiosque en ligne<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019industrie du cacao, c\u2019est le paroxysme du cynisme. Le sommet du commerce in\u00e9quitable. Une dizaine de multinationales concassent des millions de cultivateurs et aveuglent des milliards de consommateurs. Des cabosses au chocolat, le processus de transformation est un goulot d\u2019\u00e9tranglement qui vend du luxe et du plaisir sur le dos de la mis\u00e8re. Commentaire | [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9268,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[115,61,66],"tags":[],"class_list":["post-9265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-tchak-enquete-decryptage-reportages-debats-opinions","category-conso-critique-tchak","category-regards-opinions-debats"],"featured_image_urls_v2":{"full":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29.jpeg",1204,800,false],"thumbnail":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29-150x150.jpeg",150,150,true],"medium":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29-300x199.jpeg",300,199,true],"medium_large":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29-768x510.jpeg",768,510,true],"large":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29-1024x680.jpeg",770,511,true],"1536x1536":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29.jpeg",1204,800,false],"2048x2048":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29.jpeg",1204,800,false],"widget-thumbnail":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29.jpeg",75,50,false],"gridlove-thumbnail":["https:\/\/tchak.be\/wp-content\/uploads\/2022\/04\/p28-29-80x60.jpeg",80,60,true]},"post_excerpt_stackable_v2":"<p>L\u2019industrie du cacao, c\u2019est le paroxysme du cynisme. Le sommet du commerce in\u00e9quitable. Une dizaine de multinationales concassent des millions de cultivateurs et aveuglent des milliards de consommateurs. Des cabosses au chocolat, le processus de transformation est un goulot d\u2019\u00e9tranglement qui vend du luxe et du plaisir sur le dos de la mis\u00e8re. Commentaire | Cl\u00e9mence Dumont, jounaliste Cl\u00e9mence Dumont Des for\u00eats primaires sont d\u00e9truites faute d\u2019argent pour renouveler les vieilles plantations ? Des enfants travaillent jour et nuit parce que leurs parents n\u2019ont pas l\u2019argent de les envoyer \u00e0 l\u2019\u00e9cole ? Certains sont vendus comme esclaves, oui, esclaves ?\u2026<\/p>\n","category_list_v2":"<a href=\"https:\/\/tchak.be\/index.php\/category\/blog-tchak-enquete-decryptage-reportages-debats-opinions\/\" rel=\"category tag\">Aper\u00e7u<\/a>, <a href=\"https:\/\/tchak.be\/index.php\/category\/conso-critique-tchak\/\" rel=\"category tag\">Conso<\/a>, <a href=\"https:\/\/tchak.be\/index.php\/category\/regards-opinions-debats\/\" rel=\"category tag\">Opinion | Regard<\/a>","author_info_v2":{"name":"Yves Raisiere","url":"https:\/\/tchak.be\/index.php\/author\/yves\/"},"comments_num_v2":"0 commentaire","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;industrie du chocolat, sommet du commerce in\u00e9quitable<\/title>\n<meta name=\"description\" content=\"L\u2019industrie du cacao, c\u2019est le paroxysme du cynisme. Le sommet du commerce in\u00e9quitable. 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